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Hey, I’m Max!

I’m really looking forward to get to know you 😄

 Me on top of a rooftop in Singapore

I help entrepreneurs like you to master the power of chatbots, in combination with email, to grow your audience and deliver the right message to the right people 🙂

That’s what I do.

Keep reading if you want to learn more about me, my story and why I share my knowledge to help others 😄

I’ll share the following with you;

1) What I realized after starting my first full-time business

2) The big problem I encountered

3) The solution I found

4) How I discovered my passion

5) What happened in 2017

6) How I want to help you gain more clients in a different way

7) My love for minions

“Make your marketing so superduper useful people would pay for it”

Ok, I’ll tell you my story.

(But you’ll have to promise you tell me yours later, ok?)

How I got started & my problem
I started my first business in 2009 at the age of 17. I called it Axava & mainly designed logos for companies.

I didn’t earn lots with it, but it was more than enough to cover rent for my room and studies.

After my studies, I turned it into a full-time business and quickly realized one thing in particular; getting new customers is hard.

Especially when you’re just getting started 😅

They don’t just come knocking at your door; you have to go out and find them.

I spent hours and hours chasing new customers and hated it.

People are often easily annoyed when you’re trying to sell them something.

(I also get it. People don’t want to be disturbed by someone who they don’t know and don’t trust)

I was sending out lots of emails and tried cold calling (brrr, horrible) to generate some new work.

And you know what?

It works, but it’s just not fun to do, and it cost a lot of time.

If you’re a bit like me then you probably also just want to focus on what you’re good at and help people…

..and not spend 50% of your time chasing customers.

What I wanted
I was just sick of begging for work.

The work I did was good and I client referred me to other business, but it just wasn’t enough.

One month I had tons of work and the other I was only looking for new clients.

It was like a rollercoaster.

I was either stressed about having too many projects or having no projects at all, lol.

I wanted a strategy that would attract customers to me.

That’s when I discovered what sales funnels are.

My mind was just blown with all the possibilities.

Why did I never hear of this before!?

Having a sales funnel is sooooo essential and was leaving soo much money on the table without one.

I read dozens of books, studied the best marketers in the world and discovered my passion for Evergreen Marketing Automation.

Some significant things I learned:

1) Value First
2) Permission Based Marketing
3) Build an Evergreen Funnel (saves sooo much time & stress)
4) Be personal and show yourself
5) Don’t try to be perfect

As soon as I started applying these things, I instantly started seeing the results for my own business.

I haven’t cold called anyone since then, woohoo 🎉

(and I really really hate cold calling haha, so that’s good)

I thoroughly enjoyed brainstorming about new marketing strategies, so I figured I could also help other businesses with their online marketing.

That’s how I got into building automated sales funnels for clients.

Fast forward to 2017 🚀

In 2017 I started implementing chatbots in funnels for my clients and was amazed by the results:

An average 90% open rate and 25% click-through-rate?


That’s hugeeeeeee!

Compare that to email marketing.

You probably already know, but email is only getting a 25% open rate and 3% click-through-rate if you’re lucky.

Let’s put that in perspective:

If you’re sending out 1000 emails then only 250 will open it and 30 people will click. With Messenger that would be 900 opens and 250 clicks (!!).

So even with a way smaller audience, it’s possible to get bigger results.

That’s why I wanted to learn everything about Messenger Marketing.

(and I guess that’s why you want to master chatbots too)

I’m 100% convinced this is going to be thé thing for 2018.

Why I care & how I’m going to help you
On November 22th, 2017 something cool happened.

(something really really cool)

I was experimenting with a cool strategy to combine chatbots & email.

I shared a little tutorial about it in a FB Group about it, and hundreds of people replied, my inbox exploded, and I got numerous interview requests from cool companies like ActiveCampaign.

People loved it & a lot of people in that group requested a video tutorial of the whole strategy.

So, I did that 😄

I recorded my first tutorial in English, but I was a bit nervous about it.

Would people like it?

Did I explain everything well?

Could they understand my funny Dutch accent?

300 people followed the tutorial & joined my chatbot in the first two days

…and then messages like these started to come in;

How can you not smile when somebody is calling you the next “Digi Einstein“? 😄

Or when people tell you that they’re “Blown Away” 🙌

And people also liked the style I made tutorials in, so that was a big relief.

That’s just epic.

Those messages make my day & rock my world.

It’s just so fulfilling to help people grow their business.

So that’s my new mission; help people 🙂

People like you.

Because it makes me happy.

(Maaannn, that sounds cheesy haha)

I’m going to help you by sharing lots of valuable content.

It’s all free because I believe in value first.

There are lots of tutorials, checklists and other cool downloads available to you that will definitely help you to improve your chatbot & marketing strategy.

And if you reallllly realllly like all my content and want to learn even more strategies..

..then you’re more than welcome to join the Chatbot Playground 😇

(my course in advanced chatbot strategies)

I’m going to invite you to it when you’re ready.

Ok, let’s get started, shall we?

Let me share some valuable content with you 🙂

I’ve put 15+ Chatbot Tips together.

Every two days you’ll receive these directly in your Messenger inbox.

They’re quick and really powerful.

I’m sure you’re going to love them, especially if you want to learn about the coolest chatbot strategies.

Just click the button below to receive them 🙂

(and you’ll also discover my minion obsession)

Get the Chatbot Tips in Messenger

P.S. Don’t forget to join my group, Smart Chatbot Strategies.

P.P.S. Click the button above to receive 15+ great Chatbot Tips directly in your Messenger inbox 🙂