Hey, I’m Max! 🤗
I help online business owners like you with automation & non-sleazy marketing
You probably landed on this page because you’re curious what this Dutch weirdo is all about, right? 🤓
Well, this is me in a few bullet points:
- I’m weird in a good way (at least that’s what I tell myself, lol).
- I don’t think magic bullets exist, running a business takes hard work 💪
- I love to travel & try to work remotely often 🌴
- I love cheese and probably eat way too much of it 🧀🐭
- I hate marketers who trick people into buying with sleazy tactics 🤮
- I’m convinced that providing value is the ultimate way to build trust.
And I’m trying to help online business owners in two ways:
- I share free resources about automation & marketing in the form of articles, and videos 🕺
- I create in-depth (and fun) courses for people that want to skip long learning curves 📽
So that’s the TL;DR.
But if you want to read my full story, keep reading 📚
I’ll tell you what I’m all about.
The struggles I’ve had in my business.
The things I’m passionate about.
And how I’m trying to help online business owners like you 🙃
My first business (and big problem)
I started my first business in 2009 at the age of 17.
(even had to bring my mum to sign the contracts, lol)
I did branding for all kinds of businesses 🎨
There was not really a strategy behind it.
But it earned me enough to cover the rent for my room and studies 🙃
After I finished my studies, I had to decide between getting a job or to go all-in on my business.
Sitting in an office from 9 to 5 didn’t excite me much 😅
So I decided to go all-in on my business because I wanted freedom.
I wanted the freedom to work on whatever I wanted, whenever I wanted, from wherever I wanted 💪
It somehow worked.
I did a lot of freelance gigs, and was able to travel months and months in all kinds of exotic countries.
.. I quickly learned that achieving the freedom I wanted was harder than I thought.
While I loved being able to work from wherever I wanted & travel so much, I didn’t really enjoy the work that I did 😔
I was always worried about finding new clients.
And when I had clients, I was just trading my time for money designing things I didn’t felt passionate about.
So I knew I had to change.
But I didn’t know what, or how.
I had heard about people that completely separated their time from their income by starting an online business 😯
Drop shipping, selling online courses, starting a membership site, creating a software tool.
Those kinds of things.
But I had no clue how to get started.
So for another 2 years, this kept nagging at me ⌛
And I continued spending lots of time on design work that I didn’t felt passionate about.
Always stressed about finding the next client.
I wanted more freedom.
I didn’t want to trade my time for money anymore.
But how!? 🤷♂️
In 2017, on the 22nd of November, things changed.
Just for fun, I shared a post in a Facebook Group about something I was doing related to marketing.
I didn’t expect anything from it, and also didn’t want to get anything out of it.
I just wanted to share this stuff for fun, because I thought it was so cool.
Here’s the post:
Do you see how many people commented on that post!? 😯
In just a few days, hundreds of people said that they loved what I shared.
And many people asked if I could create a video tutorial about it 🎥
I had never done so before, especially not in English as it’s not my first language 😅
But I decided to give it a try.
I created a 3-part video tutorial about it, which was totally free, and a few hours after I published it replies like this started to roll in:
How can you not smile when someone calls you the next Digi Einstein?
And luckily people also liked the way I made the tutorial:
Superduper awesome 😄
Then, people started asking me if I was planning to create a course about this.
This was it 🙌
My chance to start an online business 🤩
But I was still a bit afraid to waste time on creating a course that maybe nobody would buy.
So I decided to sell the course before I even made the first lesson 🙌
Best. Decision. Ever.
People could purchase the course at a discounted price, but they had to wait 6 weeks for me to finish the course.
I sold 32 courses during the first day the offer was online 🥳
I couldn’t be happier 😄
People paid me to explain things that I love talking about.
And instead of selling my time by the hour, I could create a course that I could sell over and over again 💸
But there were still many more things I needed to learn:
- What kind of content to create so that people could find me online.
- How to get people onto my email list in ActiveCampaign.
- How to build enough trust for people to purchase one of my courses.
- How to create a platform to host my online courses.
- How to automate repetitive tasks with a tool like Make.
And so many more things.
And that’s what I’m trying to help online businesses owners with today 💪
Marketing, automation & making life a bit easier as an online business owner.
I’m doing that in a bunch of different ways.
I post new tutorials to my YouTube Channel every Thursday.
And I created a bunch of in-depth online courses that help you skip long learning curves.
And that’s my story! 😄
I hope that this give you an idea of what I’m about, and why I do what I do.
Now it’s your turn
Okaaay, enough about me 😋
I would love to get to know you a bit better 🤗
Just click the buttons below to answer a few quick questions.
That will help me a lot to create more relevant content for you in the future 🙃
P.S. You rock! 🙌